Momentum

He Escaped Egypt at Age 6...Now He's the King of Ladieswear

René RoféFounder of René Rofé Lingerie

Overview

René Rofé is the founder of René Rofé Lingerie, a global lingerie company whose can be found in retailers across the globe.

In this episode, Rene shares his unlikely path from engineering and investment banking to “peddling panties,” how a napkin sketch landed him a Victoria’s Secret order, and the persistence that turned a discount-store hustle into a decades-long success story.

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